Dubai, September 2020 - Integrated marketing company 6W Agency, bagged two coveted prizes at the 7th Transform Awards Middle East and Africa. The agency won a silver in the category ‘Best Visual Identity from the Retail Sector’ and a bronze award in ‘Best Brand Evolution’ for their work with RASASI Perfumes.
“After years of developing the Rasasi Perfumes brand through marketing, social media and advertising, the 6W Agency team feels honored to be awarded this year for our work. The awards are also a recognition of our hard work, caring attitude towards client deliverables and commitment to showcase the best DNA of the brand,” Carolina Salas-Tapia, CEO & Owner, 6W Agency said.
The Transform Awards, which honors excellence in rebranding and brand development, recognized 6W Agency’s excellence in integrated marketing through brand development at a ceremony well-attended by industry leaders and specialists.
“The awards are recognition of the originality, creativity and hard work we injected into uplifting a 40+ year old brand in the GCC. The brand’s image and visual language were polished, so as to be able to compete with the best in the market – all while maintaining the heritage and heart of the brand,” said Joshua George, Design Director, 6W Agency.
“We are delighted to celebrate our work, as during the past years we built a strategic and sustainable brand that evolved to be more distinguished and mature through social media, advertising and dynamic projects,” Gintare Robert, Account Director, 6W Agency, said.
The Transform Awards consistently sets a stronger benchmark for work in brand development, while also reflecting the growing significance of strategic corporate communications.
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